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Make your Brand Outshine with Ecommerce advertising

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  The world is full of evolution in almost every aspect. If we talk about business, a huge shift is visible in terms of strategies, approach, and planning. Online businesses are readily trying to test, experiment, and iterate on the latest ad strategy like ecommerce ads .  What is e-commerce advertising?  An act of placing paid content on an online or offline property is Ecommerce advertising . A website, social media network, podcast, search engine, newsletters, or other interactive elements such as chat or instant messaging are examples of online properties. While the offline properties include more traditional forms of advertising. E.g., TV spots, radio commercials, out-of-home advertising (such as billboards), direct mail campaigns.  These paid messages help businesses and products reach people who may or may not have heard about it. A business could aim at growing brand awareness, getting a direct response like app signup, sale via advertising campaigns.  Types of online advertisi
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How To Use Snapchat Ads For eCommerce – A Step by Step Process

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Which social media channels have you been using for your  eCommerce ads . We bet you settled for Facebook, Instagram, and perhaps Pinterest. But, you’ve definitely heard of Snapchat, and you most likely don’t know how to use Snapchat Ads for your eCommerce business. Right?  The same as most online businesses! We don’t blame you. Snapchat is a relatively new social media platform unique in terms of functionality and content and not as straightforward as Facebook or Instagram. It can feel daunting to get started and set up your Snapchat eCommerce marketing strategy, but you shouldn’t let that stop you from using it. Why? Just look at these data: Snapchat has over  229 million  daily users. The daily average number of Snaps is  3 billion . 71% of users are under the age of 25 years, while over  50% of new Snapchat users  are over the age of 25. 58% of students who use Snapchat say they will buy a product if they receive a social network coupon. There are  more users  on Snapchat than Twit
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Ultimate Digital Marketing Guide for SaaS LinkedIn Marketing

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    In the past tons of money were wasted while throwing up irrelevant ads to the generic audience as specific targeting features and quality scores were not available. But now digital marketing is changing and LinkedIn is coming up in its new avatar stepping up to become the best channel to focus on target enterprise and mid-market prospects.  SaaS LinkedIn marketing  is nowadays one of the most effective channels for driving leads for SaaS companies. All of this is because of features like the ability to see your audience’s industries, companies, and job titles. Know Three key areas where SaaS LinkedIn marketing strategies go wrong: No one can argue upon the fact that LinkedIn Ads is an expensive platform. And one can easily burn a lot of money soon and easily if they are unaware of how to use it effectively. The companies that have already tried and failed with LinkedIn ads can also succeed by modifying their budgeting, targeting, and content. Budgeting While evaluating leads throug
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